Comments on: Is Nike Saying What I Think it is Saying?

By: Chris

Chris — Thu, 08 May 2008 20:17:46 +0000

There’s no political intentions here. It’s all about commercialing the beat to fit the add.
This is like people wearing a Che Guevarra shirt not knowing what Che represented.

By: Papa Bradstein

Papa Bradstein — Wed, 07 May 2008 01:28:55 +0000

What Whit said.

And thanks for the introduction to Saul Williams.

Missed the whole IPop cruising thing, but any time I hear someone saying they’re taking a holiday in Cambodia, it sticks the DK song in my head for a week: http://www.youtube.com/watch?v=-AWQEFOSGn0.

By: Becky

Becky — Wed, 07 May 2008 01:23:06 +0000

It had a good beat! I could dance to it! I give it a 99, Dick!

By: Stimey

Stimey — Wed, 07 May 2008 01:17:40 +0000

I’m not familiar with the Nike commercial, but I completely agree about the Iggy Goes Cruising ad.

By: Whit

Whit — Tue, 06 May 2008 22:06:10 +0000

I’m guessing Nike just wanted the beat, and actually, the lyrics in that clip taken just in the context of soundtrack, work. Still don’t wear Nikes though.

By: Shannon

Shannon — Tue, 06 May 2008 21:58:29 +0000

I am guessing that either the guys behind the ad are clueless or at least hope the viewers will be… because the ad shows people of all races and colors, so it’s inclusive, whereas reparations is an issue I’d call divisive (though as a “white liberal elite,” I’m all for them).

By: Lisse

Lisse — Tue, 06 May 2008 18:24:55 +0000

The word pandering comes to mind – making a political statement with no real intention behind it.

But if you really want to put a lot of thought into it, you might consider that athletic success is one way that some African Americans have been able to extract a whole lot of money out of mostly white people. Of course that’s not going to work for everyone, but if you just bought the right sneaker….

I have to stop now. You see where I’m going with this and it’s not pretty.

By: mp

mp — Tue, 06 May 2008 18:20:55 +0000

I guess i’m cluless cause I don’t watch or look at ad’s.

By: lumpyheadsmom

lumpyheadsmom — Tue, 06 May 2008 17:11:11 +0000

I bet Nike would prefer that government dollars be used on tax breaks for companies that manufacture sneakers overseas, rather than reparations. I’m just guessing.

By: Gidge

Gidge — Tue, 06 May 2008 16:42:02 +0000

If that is the line that Nike is taking, can they just pay my part of the reparations? Cuz I’m really broke right now.
And I paid my share to the Native Americans when I gave them all my money at their Casino.